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Giovanni Giacobone - Massimo Roj

 Giovanni Giacobone - Massimo Roj Nationality: ITALY

Giacobone_Roj - Progetto CMR

He graduated in Architecture and holds a Ph.D. in “Industrial design, project and resource management and strategies for the development of industrial products” from the Polytechnical School in Milan.

He was member of the Order of Architects in Pavia from 1988 to 2001 and has been member of the Order of Architects of Milan since 2002. From 1988 to 1997 he worked professionally in various fields: architectural design, visual communication and industrial design. His most important experiences include: Record Get (Sitindustrie Group), Rare by Froge, Panasonic, Unilever, Adlev, Devi, Emk.From 1988 to 1994 he was professor and researcher at the Architecture Department of the Polytechnical School in Milan.
In 1992, with F. Trabucco, he designed the section “Finished Things” for the exhibit “The nature of things” at the 18th Triennale in Milan.
In 1994 he won the National Contest for a Research Doctorate in Industrial Design at the Polytechnical School in Milan.
In 1997 he worked with Trabucco & Associates, as an associate, on various Industrial Design projects for Chicco Artsana, Telital, Canalplast, Luxottica, Johnson Wax (USA), Simac Vetrella (DeLonghi Group).
From 1998 to 2005 he is a professor of Industrial Design at the Industrial Design Department– III Architecture Faculty of the Polytechnical School in Milan.

In 1999 he entered the CMR Project as head of the Industrial Design division, where he designed and developed industrial projects for some important companies. In these years, he also worked with various design, architecture and project magazines (“Modo”, “Ambiente & Cucina”, “Apparecchi Elettrodomestici”, “L’Arca”, “Via”) and published articles for books entitled: “Real or apparent innovation” (1995), “Design for work spaces” (2002), “When the project becomes space” (2003).

In the field of industrial products design and development, Massimo Roj and Giovanni Giacobone worked with some of the most important companies of the office furniture sector.
Particularly, they created Reflect (2005) for Las Mobili, a furniture system with an elegant image and extremely innovative content. Noglare (2004), a dynamic lighting system created for Artemide. The two designers created two architectural lighting projects with direct and indirect emission for the work station, as well as a table lamp with an elegant design, produced in different colors, for both the house and the office. LightBox (2003) is the innovative system of glass walls which assure transparency and lightness designed for Estel, whereas for Caimi Brevetti Roj and Giacobone’s creative art produced Streamline (2003), a dynamic and colored
line of office accessories. Jeeves (2001) is the work station for the home and office designed for Elitable: a real “butler” at the service of technology. And finally, for big public spaces the designers developed a diffused light source for large spaces.