Silvio
De Ponte

Silvio De Ponte, founder of De Ponte Studio Architects, is an architect, lighting designer, researcher, writer and lecturer at the European Institute of Design - Department of Interior and Product Design. For several years he was lecturer at Politecnico di Milano - Department of Lighting and at Faculty of Architecture La Sapienza in Rome; he still holds lectures and workshops at prestigious universities and important companies in Italy and abroad.
After graduating in architecture, he worked for several years in the theatre as a set designer, collaborating with various international companies and numerous internationally renowned directors.
In 1990 he attended the Domus Academy in Milan where he acquired a Master in Lightscape Design with Andrea Branzi. From 1991 to 1998 he worked with Pierluigi Cerri, where he was responsible for interior design and product design.
The activity carried out in theatre and in staging, events and advertising launches provided him with such a know-how as to transform this into a design methodology aimed at making the visitor or customer experience particularly active and involving. This approach identifies Silvio De Ponte as one of the leading experts in EXPERIENCEAL MARKETING. He carries out research, applied to design, on the relationship between Light, Touch, Colour and Material, in order to define new scenarios of living space, from interior design to industrial product.
According to a concept of Global Design, it designs Public Works, Theatres, Hotels, Offices, Showrooms, Trade Fairs and Events, Residences, Product design and Corporate Identity.